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Meta
Nationwide Marketing is pleased to announce another partnership with the Lead Planet. The mortgage marketing groups will expand their services to include mortgage SEO, mortgage marketing and web development for finance driven sales organizations.  The agreement would offer enhanced mortgage marketing services for their clients in addition to the mortgage lead generation campaigns they were already running. The Lead Planet is best known for producing quality internet mortgage leads for banks, lenders and mortgage brokers nationwide.
The Lead Planet connects consumers with finance professionals seamlessly online and the company shares many internet marketing convictions as Nationwide. Both companies have centered their online marketing technologies around organic search engine optimization, so the partnership makes sense philosophically.
Google Rolls Out Mortgage Comparison Ads
19th January 2010
A new mortgage marketing service from Google allows consumers to compare multiple offers from lenders and brokers that are generated automatically when prospective applicants submit information about the mortgage loan they are seeking along with their credit rating. Unlike some similar services, Google’s AdWords Mortgage Comparison Ads enables borrowers to refine their criteria and request loan quotes anonymously. Lead Planet founder, Bryan Dornan thought it was a good idea. In a recent interview, Dornan said, “Google bringing together the technology vendors for the mortgage industry makes sense.â€Â He continued, “The fact that Google is getting involved in mortgage lead generation says a lot about the mortgage industry.â€
In October of 2009, Google launched Comparison Mortgage Ads in Beta test mode . Google moved Mortgage Comparison Ads out of the Beta test phase today, allowing three vendors to announce their roles in the project: Insight Lending Solutions, which is providing its PriceMyLoan pricing engine; Lead360, a lead management software provider; and Mortech, which provides both loan pricing and lead management services to lenders.
For a Free mortgage lead generation evaluation, call 888-271-9581- extension 103 and take advantage of our lead generation solutions.
Nationwide Marketing Takes Over Lead Generation Technology for Mortgage Lead Vault
21st November 2009
Today, Nationwide Marketing announced the partnership of the Mortgage Lead Vault who is a direct lead provider specializing in mortgage leads, to provide comprehensive, private label mortgage lead generation services. Nationwide Marketing will provide Mortgage Lead Vault with technology and internet marketing precision for outsourcing for American consumers to compare mortgage loan quotes online. The lead marketing services will include customer service, loan approvals, underwriting guidelines and article publishing. Nationwide will help drive additional web traffic to the online portal of Mortgage Lead Vault targeting lead types such as, conventional, conforming, jumbo, FHA and VA mortgage products.
Mortgage Lead Vault is an online company that matches consumers with mortgage lending professionals who compete for their home loan business. The company provides an end-to-end loan shopping experience from customer acquisition to loan disclosure capabilities. The mortgage lead company, which also works with lenders, brokers and loan modification law firms to help distressed homeowners refinance and modify loans in their portfolios, is a licensed mortgage lender authorized to conduct business nationwide.
Our goal is to provide customers a seamless lending experience from start to finish and the Nationwide Marketing will become an important partner in that effort for the Mortgage Lead Vault business.” “We are excited to support Mortgage Lead Vault and their focus on connecting qualified borrowers with their online loan quote process and its exceptional commitment to the better closing conversions for loan officers,” said Sanford Sarconi, regional manager, for Mortgage Lead Vault.  According to Nationwide’s founder, Bryan Dornan, “Nationwide Marketing is committed to working with Mortgage Lead Vault to enhance the experience of consumers shopping for home loans online.”