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Live Lead Transfers Increase Conversions
09th June 2009
Click to Call live transfer lead solutions remain one of the best methods for maximizing organic SEO and Pay-Per-Click campaigns with your website. Lead generation specialists can offer companies a combination of live chat and Click to Call wherein live operators escalate visitor from chat to voice to close high-value sales or resolve complex service issues.
Click to Call technology connects internet visitors with live operators and sales people with the click of a button. Voice broadcasting support is imperative for integrating websites to 3rd party lead generation systems. Take advantage of web based support from experienced voice broadcasting companies. These technology companies offer lead capture capabilities and queue placement features as a high-end telephone system, without expensive hardware investments and maintenance fees. Mortgage Lead generation companies like the Lead Planet have reported significant results for their clients.
When online visitors enter their telephone number to click to talk, Click to Call automatically routes the request to the agent and as soon as an agent accepts the request, the call is placed, connecting the customer and agent immediately. It eliminates frustrating wait times, busy signals and annoying IVR loops by bypassing traditional phonee lines. Real-time queue placement indicators with Click to call have the ability to display accurate wait times online so visitors know exactly when to expect the call that is transferred automatically with the voice broadcasting technology.
Live Lead Transfer Company can refer you to lead generation companies that are dedicated to marketing, outbound dialing and the entire live transfer process consisting of real time daily monitoring of each agent’s sales and customer service performance. Many lead generation companies have the call center facilities to provide live telephone operators with local telephone number in most major countries including the United States, Canada, United Kingdom, France, Australia, France, Spain, Italy, Ireland, Germany, India, China, Vietnam and many more countries.
Unrealistic Search Engine Optimization Offers
18th May 2009
What if we told you that you could make thousands of dollars a week without investing any money for internet advertising or search engine marketing?
What if I told that we could get you top placement for any keyword terms on any of the search engines for less than $100?
You may have received email from “SEO marketers” stating that Google, Yahoo, MSN and others were sending them hundreds of new customers every week at no cost! They send you unsolicited emails with subject lines like, “Make Money On Google…While You’re Sleeping…Or Get top placement on Yahoo and Google for nothing?
I certainly hope you let those go into your junk email bin, because these SEO marketing claims are ridiculous and the sources are clearly not credible. Search engine optimization and internet advertising takes a lot of content, relevant links and careful planning and execution. To achieve high ranking search engine rankings, you have to provide quality original content with accurate meta-tags and extremely good timing. Yes SEO can be done, but it doesn’t happen overnight and it certainly is not free.
Search Engine Marketing Rises
28th April 2009
According to a recent RINF article, Google Trends continue to indicate that the demand for SEO has tripled in recent years, including the topic being a frequent search in Google News, again with a steady climb in searches. With SEO companies and online marketing reporting a significant increase n demand for their search engine optimization services and finally has started to connect with the mainstream. Comparison searches in Google Trends for celebrity names, TV shows and pop artists still produce much larger search volumes, as expected.
Search Engine Optimization techniques do work. According to marketing executive, Joe Koller, “Successful SEO is a marketing strategy that involves promotions and value added content, not black-hat tricks that gen your website banned.” Koller continued, “SEO marketing firms like Nationwide Marketing and Bruce Clay can get your company’s website visible online.”
Take a quick snapshot of a search for ‘SEO’ in Google Trends demonstrates how more and more people are searching for a new way to market their Internet business. Search Engine Optimization provides a simple solution for companies to increase their internet traffic, which can introduce lead generation, improved customer service and enhance your image online. RINF News announced a SEO video series that offers over 30 videos from beginner to expert. They explain the SEO basics, like achieving high 1st page rankings for relevant search terms.
Don’t forget that when are optimizing your site and measuring keyword density that you should consider both the search engines and the viewers. Think – “How will Yahoo, Google and MSN find my site?” and - “What services or products best describe my niche?” At the same time, read your pages from a viewer’s perspective. Are you using the terminology that readers can understand? Are you delivering a “call to action”, that gets you a lead or inquiry that helps your business?
Watch SEO Marketing Tips Video
If you over-indulge keywords in your content, the search engines will penalize you, but if you don’t use enough, then no one will ever find you. There is a fine line, and you will likely get different advice on keyword denisty all over the internet. If you create your content for viewers and website visitors then in most cases you will get the best results that produce the best leads for your business.
Nationwide Marketing offers helpful search engine marketing advice with regular posts for aspiring SEO marketers. Content critical for search marketing effectively, so remember to deliver relevant and interesting content for viewers and SEO purposes as well.
Yahoo Gains and Google Drops In Search Share and comScore
15th March 2009
comScore released their January 2009 report on search market share, and reported that Yahoo rose and that Google’s share declined month to month. In December 2008, Google had a 63.5% share, but in January, they dropped down to a 63% share. Yahoo gained month to month with a gain from 20.5% to 21.0%.
Google Sites led the U.S. core search market in December with 63.0% of the searches conducted, followed by Yahoo! Sites (21.0%), Microsoft Sites (8.5%), AOL LLC (3.9%) and Ask Network (3.7%). In any event, you need to understand this is month to month and you need to look at the numbers over time. So I wouldn’t jump to any conclusions after looking at the monthly numbers.
Publishers Not Getting Rankings They Want from Google News
15th March 2009
Is Google News dropping publishers from their index? In a recent SEO article, several posts were noted from the Google News Help forum. There are a handful of threads from upset publishers, including two large threads here and here. Jason Dowdell, Founder & Editor of MarketingShift.com was one of those publishers who noticed his site being dropped by Google News. Dowdell’s site had been in Google News for over four years now and as of today, but now his content is no longer getting picked up. In addition, Dowdell was quoted in the article saying, he no longer sees the “News” tab in Google Webmaster Tools Diagnostics area. To me, that is a clear sign that his site is no longer syndicated by Google News. As you can see, the last article indexed by Google News from MarketingShift.com was from yesterday, even though, MarketingShift.com has new articles today.
Dowdell may be afraid that Google is ranking the smaller sites and not valuing the smaller publishers enough. “Google doesn’t value the small publishers who work hard to produce quality content day in and day out.” Jason told me that he, “personally spent $25k a year for the past 4 years on MarketingShift, by employing full time writers because we wanted to make sure we remained in Google News and abided by their quality content guidelines.” Mr. Dowdell suspects that Google is dropping the small publishers to help “save the newspaper business.”
Nationwide Marketing has been unable to verify that Google is devaluing publishers.
Search Marketing Videos
06th February 2009
Byron Gordon, SEO-PR interviews Byron White, President, ideaLaunch, about the company and its focus on helping clients improve their online visibility and success with its focus on building content, community and conversions.
Internet Advertising Revenues Rise Nearly $5.9 Billion in 3rd Quarter
05th January 2009
The Interactive Advertising Bureau and PricewaterhouseCoopers LLP today announced that Internet advertising revenues reached almost $5.9 billion for the third quarter of 2008, representing an 11% increase over the same period in 2007. While double-digit annual growth continues, the quarter-to-quarter curve remains relatively flat compared to recent past performance. The Q3 2008 figures, published in the IAB Internet Advertising Revenue Report, are 2% higher than the Q2 2008 results. Set against strong economic headwinds in the U.S. economy, Q3 2008’s $5.9 billion represents nonetheless the second-highest quarter results ever. For the first nine months of 2008, revenues totaled $17.3 billion, up from $15.2 billion in the same period a year ago and surpassing the record set in the first nine months of 2007 by nearly 14 percent.
The growth of interactive advertising that we’ve been experiencing over the past few years has stabilized due in large part to the difficult current economic climate,” said Randall Rothenberg, President and CEO of the IAB. “Interactive advertising continues to be the most measurable and cost-effective way to reach consumers, and we see more and more marketers seeking to harness its power.”
David Silverman, a partner at PricewaterhouseCoopers LLP, added that, “a weakening economy will continue to be a challenge to all forms of advertising-supported media. However, the Internet should be better poised to withstand the storm given its ability to combine performance-based advertising along with broad-based branding.” Search marketing continues to be the primary focus for internet advertising. Read the complete article >
Search Engine Marketing Sins
29th December 2008
In a recent Site pro News article, Suzanne Morrison delivers the “7 deadly Sins” for search engine optimization. This is a “must read” for all SEO professionals who are serious about maximizing the search engine results with Google, Yahoo and MSN.
1. Keyword Ignorance
One of the most common mistakes that people make when building a website is to completely disregard keyword research. Take a look at the results and be sure that the keywords you pick have a good number of searches per month. Also type your keywords into Google and make sure that you feel confident about beating the competition and getting your site on to the first page of results.
2. Keyword Spamming
Mentioning your keywords over and over hundreds of times throughout your web page or making large lists of keywords with a font color that is the same as the background color is not going to help your search engine rank. Neither is adding keywords that have nothing to do with the content of your page. Read the complete article > 7 Deadly Search Engine Sins written by Suzanne Morrison.
SEO Tips Suggest to Make Websites Easy to Navigate
29th December 2008
Website navigation continues to be regarded as a critical element for search engine optimization and visitor activity. Easy to follow navigation is essential to guide visitors through your website. Site visitors need assistance finding the offer or service that you are promoting online. This also helps search engine spiders define what content is important to the website’s offers. Google recommends that search marketing professionals develop websites that provide a “home page” which is in most cases is the most popular URL on the site and it’s usually the origin for many visitors being directed by search engine results.
o Utilize text in navigation links
o Implement a naturally outline of navigation that is fluid
o Repeat a row of internal links throughout the site
o Add a HTML sitemap link on your home page using an XML Sitemap file